Hover or tap highlighted terms for a definition.

Microsoft Ads for a
premium audience.

Reach the decision-makers other platforms miss. We build Bing and Yahoo search campaigns with higher purchasing power and lower competition.

Microsoft performance

  • Bing Search: capturing high‑intent SERP traffic
  • LinkedIn data: precision B2B targeting
  • Efficiency: often lower CAC than Google
  • Scale: expanding your digital footprint

The approach

Beyond the major players

Microsoft Advertising reaches a more professional, affluent demographic. We capitalize on lower costs-per-click while keeping conversion quality high.

B2B target precision

LinkedIn profile data to target by job title, industry, and company, so your ads reach the right desk.

Budget efficiency

Less competition than Google often means lower CPCs and a better blended CAC.

Cross‑network reach

Your brand shows across Bing, Yahoo, AOL, and the Microsoft Audience Network for search and native coverage.

Conversion‑first flow

We optimize for LTV and revenue, so Microsoft traffic feeds your sales goals directly.

Capabilities

Microsoft Ads capabilities

Deep technical expertise across the Microsoft Advertising environment.

Bing search management

Strategic keyword bidding on the world's second-largest search engine to hold high-value SERP real estate.

Audience Network

Native placements and display across premium Microsoft properties like Outlook and MSN.

LinkedIn integration

The only platform that lets you target searchers on verified LinkedIn professional data.

Import & optimization

Mirroring your winning Google Ads structures while adjusting for the Microsoft algorithm's quirks.

The process

Our steps to success

A disciplined process built for both new launches and existing account scaling.

  1. Diagnose

    Audit historical performance or run competitive research to find untapped volume in your niche.

  2. Design

    Map a 90-day strategy for account architecture, audience layering, and tracking verification.

  3. Deploy

    Launch with a focus on data integrity, so every lead is attributed correctly.

  4. Iterate

    Ongoing optimization of bids, ad copy, and audience targeting to maximize AOV and total return.

Results

High impact. Lower costs.

Short snapshots of recent Microsoft Advertising performance.

B2B Financial Services

22% lower CACcompared to Google Ads, using LinkedIn industry targeting on the search network.

Home Improvement

15% more leadsby expanding successful search campaigns into the Bing ecosystem with custom bidding.

Professional Education

3.8× ROASthrough a blended Microsoft Audience Network strategy aimed at decision-makers at work.

Get started

Let's map your path to growth