B2B target precision
LinkedIn profile data to target by job title, industry, and company, so your ads reach the right desk.
Reach the decision-makers other platforms miss. We build Bing and Yahoo search campaigns with higher purchasing power and lower competition.
Microsoft performance
The approach
Microsoft Advertising reaches a more professional, affluent demographic. We capitalize on lower costs-per-click while keeping conversion quality high.
LinkedIn profile data to target by job title, industry, and company, so your ads reach the right desk.
Less competition than Google often means lower CPCs and a better blended CAC.
Your brand shows across Bing, Yahoo, AOL, and the Microsoft Audience Network for search and native coverage.
We optimize for LTV and revenue, so Microsoft traffic feeds your sales goals directly.
Capabilities
Deep technical expertise across the Microsoft Advertising environment.
Strategic keyword bidding on the world's second-largest search engine to hold high-value SERP real estate.
Native placements and display across premium Microsoft properties like Outlook and MSN.
The only platform that lets you target searchers on verified LinkedIn professional data.
Mirroring your winning Google Ads structures while adjusting for the Microsoft algorithm's quirks.
The process
A disciplined process built for both new launches and existing account scaling.
Diagnose
Audit historical performance or run competitive research to find untapped volume in your niche.
Design
Map a 90-day strategy for account architecture, audience layering, and tracking verification.
Deploy
Launch with a focus on data integrity, so every lead is attributed correctly.
Iterate
Ongoing optimization of bids, ad copy, and audience targeting to maximize AOV and total return.
Results
Short snapshots of recent Microsoft Advertising performance.
22% lower CACcompared to Google Ads, using LinkedIn industry targeting on the search network.
15% more leadsby expanding successful search campaigns into the Bing ecosystem with custom bidding.
3.8× ROASthrough a blended Microsoft Audience Network strategy aimed at decision-makers at work.
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